2| Shannon Fable: Your Words Have Power 

Shannon Fable, 2013 IDEA and 2006 ACE Instructor of the Year, is a sought-after speaker, author, and thought leader in business development and strategic innovation.  She has spent more than two decades helping impressive brands such as Anytime Fitness, Schwinn®, Power Systems, ACE, Silver Sneakers, FIT4MOM and BOSU®. Fable served as Chair of the ACE Board of Directors, co-founded GroupEx PRO®, a cloud-based group fitness management tool, and is the Director of Content & Production Strategy for Intelivideo. As a certified Book Yourself Solid® Business Coach, she helps fit pros navigate the industry and make more money.

*Trigger warning: disordered eating, bulimia

Show notes

  • From ballet to cheerleading (and why dancing and cheerleading never felt like “fitness”)
  • Cheering for the University of Florida in college
  • Shannon’s journey from disordered eating and excessive exercise to finding joy in movement
  • Shannon’s cheer teammate dying of bulimia
  • Infertility 
  • Disordered exercise
  • Being on bedrest for over two months during pregnancy 
  • The moment Shannon realized she needed to change the way she cued her group fitness classes 
  • The toxic group fitness class cues that instructors should never use (and what we should say instead)
  • Trying to raise a daughter with healthy body image 
  • House rules: Food is not labeled as good or bad 
  • Being mindful about conversations around food and body image with her daughter 
  • How Zoom has made us more self-conscious about our appearances since the pandemic started
  • How gymnastics and dance can lead to an unattainable pursuit of perfection (and how it feels to have her daughter in gymnastics)
  • Why fitness instructors need to acknowledge that each participant shows up to class with their own motivation and why it’s important not to make assumptions
  • Why we need to get rid of group fitness classes with names like “buns and guns.”


“Fitness has always been a joy. It’s never been a chore” -SF

“I had been teaching [group fitness] from a place of baggage that many women have.” -SF

“The words we use as group fitness instructors are very powerful.” -SF

“Now I’m concerned about what I’m passing on to my kid, not my classes.” -SF

“The minute that I had awareness that my baggage was on display [as a group fitness instructor] with a microphone, I got really conscientious about what I was saying” -SF

“We need to stop having classes with names like ‘Turkey Burn.’ Just eat.” -SF

“You need to figure out what your baggage is before you start teaching classes” -SF

“Sometimes you just ride the damn bike” -SF

“To me fitness equals movement and falling in love with what your body is capable of versus judging it for what it can’t do… It’s about appreciating your body” -SF


Indistractable by Nir Eyal
No Sweat by Michelle Seger
Chalene Johnson 


Website: Shannonfable.com 

LinkedIn: https://www.linkedin.com/in/shannonfable/

Instagram: https://www.instagram.com/sfable/

Twitter: https://twitter.com/sfable

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